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Peak Chemicals Branding

12 May 2009 609 views No Comment


The most recent branding project undertaken has been for a rapidly expanding chemical company located in Melbourne, AUS. Peak Chemicals supplies a broad range of clients with a number of innovative products and solutions.

The logo-type represents two visual references from the industry. The first being of a molecular structure, the second being of a microscopes converging lenses, with the ‘P’ being in focus.

The above image shows an example of one of their new product labels. These elements will be used across the board for other product labeling, advertising and their website to help build an easily recognisable brand and increasing consumer confidence in the product.

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